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How GBC Barter Works for a Real Estate Agency 

How GBC Barter Works for a Real Estate Agency  

What’s real estate all about? Listings, listings, listings. Barter opens up the ability to get property listings like never before. When you join GBC other realtors have a hard time competing with your ability to save your clients thousands of dollars at closing. And, you have the opportunity to turn hours of downtime into thousands of dollars in buying power!

For example, James is an agent and GBC member who started trading expressly for the purpose of increasing his listings. To increase his number of listings, James asked his GBC broker to find him prospective home sellers who would accept his part of the commission in trade.

Here’s how it worked with one client: The Bradleys were fellow GBC members and owned a delivery and shipping business. When they listed their home with James and agreed to pay the commission in trades services, they saved thousand dollars at closing—and James had thousands of dollars in GBC Trade Dollars. He was then able to use the earnings to trade for prominent billboards to advertising his real estate agency.

Now think about how James paid for all that advertising with his free time when the market was slow. James cost basis was essentially zero. He used time that would have passed by with no commission potential and turned it into thousands of dollars in buying power! Take that one step further and you realize that everything James bought with trade dollars was essentially purchased for free.

Who doesn’t want to save cash? Who doesn’t want to purchase goods and services for 30 cents or less on the dollar?  If the outlay is your cost of goods or unused time and labor, but you are trading for full retail price, you are getting a tremendous bargain. Unsellable inventory or unbillable downtime (net losses) is converted into purchase power. It’s not long before you grasp the amazing potential of GBC membership: buying what you need for cents on the dollar, increasing your business exponentially through new customers and conserving your cash resources!

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